Future Room: A Glimpse into the Media of Tomorrow

2RISE® GmbH's Award-Winning Interactive Design at Arab Media Forum 2014

What set the Future Room apart was its 360° environment, including floor and ceiling, all controlled via a touchscreen presentation. This immersive experience made visitors feel as though they had stepped into a futuristic world. Even His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, was impressed by the installation.

The Future Room was a 10 by 10 meters space, with all four walls, ceiling, and floor constructed of small cubic LED screens, transforming the entire room into a giant screen. In the center, five touch screens allowed users to control the room and explore a futuristic media world at their own pace.

Realized using Ventuz Realtime Software and LED Wall, the Future Room was a testament to the power of modern technology in creating immersive experiences. The design was inspired by futuristic interface and 3D design, with influences from Hollywood sci-fi and fantasy movies and designers from around the world.

The main challenge was to create a sense of complete immersion, making visitors feel as though they had traveled through time. To achieve this, a large database was created, filled with a wealth of information that users could navigate in real-time. The idea of a room fully built of LEDs ensured that visitors were not distracted by the present world.

The Future Room was not just a stunning touch screen presentation, but a representation of the media world of the future. It allowed users to sort information based on individual requirements, pick out news on the touch screen, and send it to the front video wall, "The Dashboard". The result was a selection of well-sorted data ready for immediate broadcast.

This innovative design earned 2RISE® GmbH the Platinum A' Interface, Interaction and User Experience Design Award in 2016, recognizing their exceptional and highly innovative design that pushes the boundaries of art, science, design, and technology.